Market research survey with demographic segmentation built in.
Likert scales, multiple choice, ranking questions, and conditional branching — with automatic Google Sheets export so your data is ready to analyse the moment responses come in.
Every question type you need for real research
Multiple choice
Single or multi-select. Add "Other (please specify)" to any option.
Likert scale
Strongly agree → Strongly disagree. 5 or 7-point scale.
Ranking
Ask respondents to order options by preference or priority.
Rating
1–5 or 1–10 rating scale with custom labels.
Open-ended text
Short or long text for qualitative responses and verbatim feedback.
Demographics
Role, company size, industry, and location — pre-built for segmentation.
Sample questions included — all editable
Research-grade collection, zero setup friction
Built-in demographics
Role, company size, and industry collected on the first screen — ready to segment your analysis without adding questions manually.
Conditional branching
Unsatisfied respondents get deeper follow-ups. Satisfied ones skip the pain-point questions. Every path stays short and relevant.
Google Sheets export
Every response appended in real time. Filter by role, sort by satisfaction score, and pivot by company size — no manual exports.
Multi-step layout
A 8-question research survey feels much shorter one question at a time. Completion rates stay high even for longer surveys.
Drop-off analytics
See exactly which question kills completion. Optimise the survey mid-run without starting over. (Pro feature)
Fully customisable
Replace placeholder questions with your actual research topic. Add Likert scales, reorder questions, and retheme the survey.
Frequently asked questions
What question types are available in FormflowX?
Short text, long text, multiple choice (single and multi-select), dropdown, star rating, number, date, file upload, and Likert-style scales. All are available on the free plan and can be combined in any order.
Can I segment responses by demographic in Google Sheets?
Yes. Since each response is a row in your Sheet, you can filter, sort, and pivot by any column — including role, company size, or industry. The template is designed so demographic columns appear first, making segmentation straightforward.
Can I use this for product validation / Jobs-to-be-Done research?
Yes. The template covers the core structure: current situation, pain level, existing solutions, willingness to pay, and feature prioritisation. Replace the placeholder text with your specific product context and you're ready to run.
How many responses can I collect for free?
The free plan allows up to 100 responses per month. The Pro plan ($15/month) removes the response cap and adds drop-off analytics and partial submission capture — useful for longer research runs.
Launch your research survey in minutes.
Free template. All question types. Google Sheets export. No credit card.